Abstract

Innovation has becomes the basis for creating and sustaining competitiveness. While planning strategy, it is necessary to have an excellant fit between globalization, alliances, diversification and innovation in a firm. Only such a process can help the firm to obtain synergy. The case study of Hitachi Ltd illustrates the strategic management process through which Hitachi Ltd has been able to generate and commercially exploit innovation.

Full Text
Published version (Free)

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call