Abstract

This paper examines the arrangements made for innovation, research and development in professional service firms, particularly management and public relations consultancies. The paper compares arrangements made in management and public relations consultancies, drawing on the experience of international management consultancies and public relations consultancies in the UK. The paper outlines some of the principles by which the processes of innovation, research and development are managed in professional service firms, and draws conclusions relating to practice development in public relations.

Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.