Abstract

Despite the importance of innovation for survival and success of wineries around the world, research in wine industry innovation is limited. This editorial note discusses recent developments in the research of innovation in the wine industry. Special attention is given to the intersectoral nature of the wine industry, which involves agricultural, manufacturing, and marketing/sales activities. The implications of widespread family ownership and management in the wine industry for the innovation process are reviewed. Differences in how experts and consumers measure and define wine quality and value are discussed.

Highlights

  • Despite facing severe losses and disruption from wildfires and pandemic lockdowns, the wine industry has been surprisingly resilient

  • By the end of the year 2021, it was evident that a large segment of the industry had adapted to the new industry environment, as 29 percent of winery owners reported that 2021 was their best year ever, marking a reversal in perceived conditions relative to the prior year (McMillan, 2022)

  • In addition to conducting a systematic literature review, Dogru and Peyrefitte (2022) are the first to use meta-analysis to aggregate the empirical evidence accumulated to date on wine industry innovation

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Summary

Introduction

Despite facing severe losses and disruption from wildfires and pandemic lockdowns, the wine industry has been surprisingly resilient. In addition to conducting a systematic literature review, Dogru and Peyrefitte (2022) are the first to use meta-analysis to aggregate the empirical evidence accumulated to date on wine industry innovation.

Results
Conclusion
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