Innovation In Indian Hospitality Industry: A Reflection Of Culinary Perspectives

Abstract

The hospitality and restaurant industry is changing rapidly, but silently and inevitable from many points of view. These innovations are motivated by demographic patterns, by the demands of modern consumers and are also influenced by the global economic crisis. Modern consumers and their ever-changing needs prompt response and service personalised to their needs. It is a specific sector due to several factors that affect the customer's view of experience, and hence innovation in this sector is a dynamic and multidimensional process. In order to succeed in a competitive market and make sustainable profits, the hospitality industry needs to be different for competitive advantage and innovation. When the various theoretical backgrounds on culinary innovation in hospitality sectors are checked, it is found that studies representing the views of the hotel and restaurant chefs and cooks are inadequate and many of them are also unaware of this particular word called “innovation”. Hence this paper tends to explore the various existing knowledge on food innovation and try to communicate it among the chefs and cooks working in hotels and restaurants. For this purpose, the secondary method of data collection has been initiated to find out through knowledge about it.