Abstract
<p>Innovative services offered by a medium-sized bank, deeply rooted in the territory, generate benefits for the local start-ups and consequently for the local context. The present work aims to verify such research hypothesis, focusing on the analysis of economic-financial implications as well as social ones generated by start-ups projects whose initiatives have been considered deserving of funding and then admitted to micro-credit disbursement by Banca Popolare del Cassinate (BPC).</p><p>The methodology implemented has a dual nature. The work firstly detects literature contributes about innovative services for business growth such allocation of financial resources for company survival. Secondly, the empirical part of the paper explores the results produces by the project "First Idea", financially supporting the creation and growth of new businesses that present innovative projects and are supposed to generate worth. Reasonably, the research is based on the qualitative approach, using the multi-method layout for data collection, whose validation is performed through the triangulation method.</p>As result, the analysis confirms the benefits generated by the BPC initiatives at different levels, and that without innovation there is not economic growth nor local community development.
Highlights
Banking has undergone deep changes over the last few years, even after the process of globalization and technological innovation, which led it beyond the mere function of intermediation and towards ever more advanced financial services, in order to meet the expectations of an increasingly demanding customer
The research hypothesis is to determine whether an innovative service offered by a medium-sized bank strongly rooted in the territory, has generated benefits for context and, in particular, for start-ups
The Banca Popolare del Cassinate stands out for the funds administered and the results of operations, and for the relational capital, organizational flexibility, rapid decision-making and the purpose of mutual, social and ethical offering to the territory. This concept, which will be analyzed through the observation of the “Prima Idea” and the financial results achieved after the delivery process of the micro-credit, reflecting in the value generated by different actors
Summary
Banking has undergone deep changes over the last few years, even after the process of globalization and technological innovation, which led it beyond the mere function of intermediation and towards ever more advanced financial services, in order to meet the expectations of an increasingly demanding customer. This paper aims to analyze the role of the bank to support the development of companies In this context, the research hypothesis is to determine whether an innovative service offered by a medium-sized bank strongly rooted in the territory, has generated benefits for context and, in particular, for start-ups. The Banca Popolare del Cassinate stands out for the funds administered and the results of operations, and for the relational capital, organizational flexibility, rapid decision-making and the purpose of mutual, social and ethical offering to the territory This concept, which will be analyzed through the observation of the “Prima Idea” and the financial results achieved after the delivery process of the micro-credit, reflecting in the value generated by different actors. Conclusions, managerial implications and suggestions for future research close the work
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