Abstract
The proposal described herein is aimed at technological innovation, with a focus on product sustainability. The object of this study was six companies from the innovation ecosystem Cidade Pedra Branca, which sought to identify socio-environmental actions that also have the goal of generating significant results in economic terms. We concluded that, in general, the companies in Cidade Pedra Branca are committed to achieving social, environmental, and economic sustainability.
Highlights
In an ecosystem, the agents – government, universities, companies, and society – need to articulate to devise sustainable technological innovations, not restricted only to economic issues, and regarding concrete action towards socio-environmental sustainability
The main objective of this study was to investigate the actions taken by innovation ecosystems to achieve socio-environmental sustainability, and to consider the economical results achieved by these actions
To compose the sample of this study, we chose 6 companies, which are of the branches of education, photocopies, fuel sales, food production, a supermarket and a construction company, which created a portfolio of productive activities and services with different characteristics.In order to conduct the study and to record the best socio-environmental sustainability actions employed by the six companies involved in the Cidade Pedra Branca innovation ecosystem – as well as the economic outcome – we used structured interviews and documentary analysis
Summary
The agents – government, universities, companies, and society – need to articulate to devise sustainable technological innovations, not restricted only to economic issues, and regarding concrete action towards socio-environmental sustainability. The authors Elkington (1997), Kajikawa (2008), Schoolman et al (2012) and Hansmann, Mieg and Frischknecht (2012) postulated that sustainability is an integrative concept which considers environmental, social, and economic aspects as three fundamental dimensions. These three dimensions have been denoted as pillars of sustainability, which reflect that responsible development requires consideration of natural, human, and economic capital or, in colloquial terms, the planet, people, and profits. The most important aspect in the approach of the three features of managerial sustainability – economic, social, and environmental – is the dynamic balance between them
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