Abstract
Food and drinks loaded with added sugars are cheap, tasty, and everywhere. Yet evidence suggests that a diet that gets a large percentage of calories from added sugars is associated with metabolic disorders that lead to cardiovascular disease and diabetes. In the US, public health advocates have struggled to enact policies targeting sugar-sweetened products. They will get a hand from a new Nutrition Facts label rolling out next year that displays the amount of added sugars on food packages and is intended to help consumers limit added sugars to 10% of total calories. In anticipation of the label, C&EN explores some of the sweet molecules that ingredient firms are offering to food industry customers newly motivated to cut sugar levels. A decade ago, a nearly 90 min long YouTube video by a California endocrinologist changed the way millions of people view the role of sugar in their diets. Its unlikely
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