Abstract
This research examined the relationship between individual differences in social value orientations (cooperation, equality, individualism, and competition) and selective information preferences. One hundred and fifty-nine female college students participated in an one-shot prisoner's dilemma game, and the payoff matrices they reproduced were assessed. The results clearly showed that individuals with different social value orientations selectively processed different kinds of information contained in the payoff matrix. The observed linkage between information preferences and social value orientations implied the existence of decision making processes unique to each orientation. Further more, it was also suggested that social value orientations or individual cooperative tendencies would be closely related to their information processing complexity.
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