Abstract
AbstractEDITOR'S SUMMARYWith mobile devices now Americans' primary source of Internet access, privacy issues have prompted the Federal Trade Commission (FTC) to issue voluntary best practices for the industry to respect consumer privacy and avoid enforcement scrutiny. The FTC calls on mobile platform operating system providers, mobile app developers, advertising networks and analytics firms and others to build in privacy disclosures, alerts and management tools. California has issued mobile privacy recommendations, and the U.S. Department of Commerce National Telecommunication and Information Administration is developing a consumer data privacy code of conduct. Recent cases illustrate the need for governmental oversight, and industry stakeholders and consumer groups agree in principle, but the degree and details are debatable. Regulators should not delay laying groundwork for firm mobile privacy legislation.
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