Abstract

The following research is an analysis around Bollywood, a film industry inside The India, the country that produce more movies around the world, and besides, is the third economy of the world nowadays.From here, is attempted a characterization of Bollywood’s models of production, as well as their stakeholders and the profits obtained through filming process. All this, in order of understanding why this film enterprise fit in precepts of cultural industry. For that reason, was made a previous analysis of this concept which came from the first generation of thinkers’ Frankfurt School. On the other hand, it is given aspect concerning to alternative Indian cinema in comparison to Bollywood. Then, it can be said that the main objective of this study is analyze the influence of Bollywood as cultural industry in the Indian society nowadays.

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