Abstract

The article is theoretical and applied and represents the result of studying and assessing the quality of life as an integral indicator that determines the attractiveness of territories. The theoretical part of the study was built by the authors of the article on the basis of sociological understanding and economic interpretation of the category “population life quality”, on the basis of communication between the works of Russian and foreign scientists, as well as in the process of their own scientific research, the results of which are published in a series of publications and research reports. Desk research took place between 2010 and 2018. Field studies were carried out in 17 large cities of the Central Federal District of the Russian Federation in 2017 and were carried out according to criteria such as socio-economic conditions of the population, the possibility of professional, entrepreneurial, creative and other activities that increase the well-being of respondents; comfort level of life; development of social infrastructure; creation of conditions for comprehensive personal development, as well as the level of attractiveness (attractiveness) of the territory in the economic, marketing and psychological aspects. The results of the study confirmed that large cities are not only developed industrial centers, but also, for the most part, accumulate objects of education, science, culture, religion, sports, attracting tourists and providing a high standard of living for residents.

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