Indigenous radio and digital media: Tautoko FM’s national and transnational audiences

Abstract

Abstract In this article, we posit that Māori radio as it is structured in Aotearoa/New Zealand is at the same time national, international and transnational. Based on a research project that we carried out with the radio station Tautoko FM, we show that this station caters for national Ngāpuhi audiences, that it engages in international networking with other iwi-based radio stations and that it has invested in transnational connections with diasporic audiences. As a result, it has constructed a public sphere for both national and transnational indigenous audiences. This is facilitated by the changing nature of radio as a medium, which is evolving into a multimedia experience incorporating broadcasting, live streaming, websites and social media. Māori radio in Aotearoa/New Zealand is one example of a global trend in which indigenous communities have adapted new media technologies to re-centre notions of national identity. The digital media landscape allows them to form indigenous media networks, to narrate indigenous experiences in new ways and to acquire attention for indigenous struggles.