Indian Business Case Studies Volume II

Abstract

Abstract Case Volume II—Indian Business Case Studies is a unique blend of Business Case Studies on Indian businesses focusing on current business and economics influencing the entire business scenario. The cluster of uniquely designed and developed case studies in this volume are best suited to all aspects taught in global business schools in both UG and PG levels and business consultancy in management development projects. The expanse of the case studies in this volume covers unique issues in human resources management, financial management issues in business in all possible segments from project financing to investments, cashflow management, banking and taxation, and non-banking sectors. The three sections cover specific case studies in human resources finance management and marketing and strategic business management issues. The cases are also from relevant and current business issues such that the readers can very well correlate their search with case issues which offer the best tools for concept clarification from theoretical studies at UG and PG levels. Since there are few field search case studies (live case studies) the students and faculty can visit or refer to published data to analyse and resolve case issues. The scope of subjects of case studies is so large and relevant that they are of interest to students and faculty from any specialization and the case studies being multidisciplinary provide business sense and approach to real-life issues in business more specifically in the Indian context.