Abstract

With a helping paw from the local zoo, pharmacists at the Gregorio Marañón University Hospital in Madrid, Spain, are turning medication-taking into an adventure for children with serious chronic conditions and helping to improve medication adherence. The pharmacy-led program, dubbed FarmAventura, targets children with leukemia or other blood disorders, such as sickle cell disease and beta-thalassemia major. A total of 45 children had participated in the program from January through late July, said Ana Herranz-Alonso, associate director of pharmacy for the hospital. FarmAventura receives support from several drug manufacturers and the company that operates the city-owned Madrid Zoo Aquarium. A planned expansion of the program will include children who take medications for heart transplantation or through a compassionate use protocol. Ultimately, up to 300 children are expected to participate in FarmAventura each year, Herranz-Alonso said. FarmAventura’s young patients start their adventure at the hospital’s pediatric outpatient pharmacy, where the consulting area has been transformed with a tropical zoo animal theme.

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