Abstract

With the growing prevalence of mobile devices, the use of near-field communication (NFC) technology has increased constantly in recent years. Scholars expect NFC technology to be used to develop new campuses with sustainable education environments for safely transferring information or services. In campuses, the decisions to adopt NFC technology considers multiple attribute decision making (MADM) problems, which require multicriteria decision analysis that in turn involves the feedback and interdependence effects among criteria/dimensions. This paper proposes an improvement model that could facilitate NFC technology promotion for creating the sustainable education environment in a campus (Kainan University of Taiwan). Furthermore, in this model, the interdependence and feedback effects among criteria/dimensions, optimal alternative selections, and systematic improvements for NFC technology promotion can be addressed by using a hybrid modified MADM model, which integrating the decision making trial and evaluation laboratory (DEMATEL) method, the DEMATEL-based analytic network process (DANP) method and the modified VlseKriterijumska Optimizacija I Kompromisno Resenje (VIKOR) method. Finally, an empirical case for improving NFC technology promotion in the context of creating the sustainable education environment is presented to prove the proposed model. The results revealed that government policy was the largest driver in NFC technology promotion and the most influential criterion for creating the sustainable education environment, and that alternative C (educational institution) should be the first improvement priority. Furthermore, the comparative results revealed that the proposed method is better than the traditional method because using hybrid modified MADM model can obtain the most realistic performance-gap to innovation and determine the most effective improvement plan towards achieving the aspiration value.

Highlights

  • With the advancement of mobile devices such as smart phones and tablet computers, the application of near-field communication (NFC) technology has been increasing in recent years

  • This model utilizes the decision making trial and evaluation laboratory (DEMATEL) method to address the interrelationships among criteria/dimensions, and thereby build an influence network relation map (INRM) that can aid decision-makers to assess the complex relationships among criteria/dimensions of the determinants related to NFC technology promotion

  • We can subsequently improve the problems of the sustainable education environment according to the INRM to decrease the performance-gaps in criterion/dimension and thereby close the desired aspiration value in the modified VlseKriterijumska Optimizacija I Kompromisno Resenje (VIKOR) method according to the interrelationships of real-world dependence and feedback problems using “aspiration–worst” as the benchmark

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Summary

Introduction

With the advancement of mobile devices such as smart phones and tablet computers, the application of near-field communication (NFC) technology has been increasing in recent years. Many studies have examined NFC-related methods [1,2,16,17], but these studies have assumed that the relations of criteria/dimensions are hierarchical and independent; in real-world situations, the relationships among criteria/dimensions are often interdependent effects To resolve this problem and enable the development of the sustainable education environment, this study proposes a hybrid modified MADM model. This model utilizes the decision making trial and evaluation laboratory (DEMATEL) method to address the interrelationships among criteria/dimensions, and thereby build an influence network relation map (INRM) that can aid decision-makers to assess the complex relationships among criteria/dimensions of the determinants related to NFC technology promotion. Ok et al [20] listed several benefits of NFC: first, NFC is compatible with existing RFID infrastructure; second, NFC is highly user-friendly; third, the short transmission range provides reliable security

Literature on the Attributes Influencing NFC Technology Promotion
Technology Dimension
Organization Dimension
Environment Dimension
Cost Dimension
Modified VIKOR method
Calculated the Influence Weights Using the DANP
Evaluating and Improving the Performance Using the Modified VIKOR
The Analysis of Results
C11 C12 C13 C21 C22 C23 C31 C32 C33 C41 C42 C43
Organization
Discussions and Implications
Conclusions and Remarks
Instructions for Filling Out the Questionnaire
Dimensions and Criteria Descriptions
Method for Filling Out
Findings
Investigation of the Degree of Satisfaction for Criteria
Full Text
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