Abstract

Indian rural workforce ensures remarkable art forms and craft production for livelihood and also increases employability. Rajasthan is far ahead in the same and its rural production of blue pottery, handicrafts etc has been quite popular and yet unorganized and decentralized, that deserves lot of scaling across the world. Inorder to provide market place to this unorganized sector, e-commerce scheme with the name e-bazaar has been launched by Rajasthan Government. This paper reviews the e-bazaar platform of GoR and its impact on the users and challenges faced by it and propose a secure and improved framework for making e-bazaar a successful & more useful platform for facilitating the B2C model for the villagers across Rajasthan.

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