Abstract

Japanese entertainment culture has been progressively influencing young Chinese groups against China and Japan’s growing cultural interactions. Among them, as an extension of ACG culture, Japanese idol culture has attracted wide attention in China and provided new ideas for developing Chinese idol culture. From the perspective of cultural communication, this paper analyzes the development of the nurturing system idol model in China and deeply probes into the three main characteristics of the nurturing system idol model in Japan: spiritual consumption, virtual love, and copyright protection. At the same time, the paper discusses in detail the problems encountered by local Chinese idols when they adopted the Japanese idol model and integrated Chinese elements into social media. This paper argues that to promote themselves more effectively on social media, local idols should adopt a more reasonable way, and fans should also exercise moderate restraint on their behavior. In the process of shaping the idol image, in addition to correctly using Chinese elements, it is necessary to dig deep into the value of local culture to create a unique local characteristic of the idol image.

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