Abstract
This chapter explores the implementation of the belt and road initiative (BRI) project in Kenya during the COVID-19 pandemic. While countries that are implementing the BRI are still dealing with the COVID-19 pandemic, the BRI has received a lot of media attention. This chapter follows these debates on Kenya's Daily Nation and the Standard Facebook pages. BRI is being implemented as a standard gauge railway under the concept of railway transportation. The qualitative thematic content analysis was used to identify the emerging dominant themes from 84 posts and 500 comments. The chapter argues that social media is an important window for monitoring, reporting, and evaluating projects as well as gathering diverse opinions from the digital public for decision-making. In addition, the chapter contributes to the body of knowledge about digital ethnography research and how multidisciplinary approaches can be used to conduct such studies, and it recommends strategic planning and community engagement for overall BRI project management.
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