Abstract
The retail and shopping center showed significant growth and positive contribution to Indonesia's economic recovery. Intense competition makes it difficult for marketers to compete in product innovation. The development of increasingly rapid technological lead new thing will easily be able to be replicated by others, so the role of customer service is important. Customers who are satisfied with the service of the company on an ongoing basis will lead to customer loyalty. CRM (Customer Relationship Management) is a strategy used to get customers (acquire), strengthen relationships with customers (enhance) and retain customers (retain), and services aimed at improving customer satisfaction, operational, analytical, collaborative constitute components CRM.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: EXPERT: Jurnal Manajemen Sistem Informasi dan Teknologi
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
