Abstract
In this talk, we give a new perspective of Web Intelligence (WI) research from the viewpoint of Brain Informatics (BI), a new interdisciplinary field that studies the mechanisms of human information processing from both the macro and micro viewpoint by combining experimental cognitive neuroscience with advanced information technology. As two related emerging fields of research, WI and BI mutually support each other. When WI meets BI, it is possible to have a unified and holistic framework for the study of machine intelligence, human intelligence, and social intelligence.We argue that new instruments like fMRI and information technology will revolutionize both Web intelligence and brain sciences. This revolution will be bi-directional: new understanding of human intelligence through brain sciences will yield a new generation of Web intelligence research and development, and Web intelligence portal techniques will provide a powerful new platform for brain sciences. The synergy between these two fields will advance our understanding knowledge, intelligence, and creativity. As a result, Web intelligence will become a central topic that will change the nature of information technology, in general, and artificial intelligence, in particular, towards humanlevel Web intelligence.
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