Impact of International Standards on the Internal Environment of the Enterprise

Abstract

In an increasingly competitive environment, companies are interested in corporate governance in attracting a variety of tools that allow them to realize their competitive advantage. Effective use of standardization methods in the form of international standards as tools increases efficiency and contributes to the sustainable development of companies. The paper considers the features of applying international standardization and identifying its impact on the state of the internal environment of enterprises by creating conditions conducive to increasing the value (capitalization) of companies in the framework of corporate governance. The features and forms of influence of various types and categories of standards used in the framework of corporate governance on changes in added value, added value and added utility on the company’s capitalization are revealed. The role of various intangible assets associated with standardization in improving the business reputation and value of the company is shown.