Impact Of Covid-19 Towards Tourism Business And Sarawak Tourism’s Recovery And Rebuilding Programmes: Tourism Stakeholdrs’ Perspectives

Abstract

This research attempts to understand the nature and intensity of Covid-19 impact towards the tourism business sector of Sarawak, the effectiveness of 3R strategy of Sarawak Tourism Board (STB) for recovery and rebuilding of tourism industry business in Sarawak and to identify the tourism industry players confidence level towards these programmes to build up the industry.