Abstract

The main focus of this study was to find out the different online business challenges in different scenarios. Documents analysis was used as the data collection method. This study exhibits a qualitative analysis and includes challenges on different aspects of e-businesses in South Asia and the European Union. The delivery problem, security concern, tax issue, legal issue, technological issue, consumer personality, trust issue, cultural diversity, etc. have been found as the challenges for e-business in South Asia. Different currencies, trust issues, different payment gateways, language issues, tax compliance, different marketing content, increased competition, etc. have been found as the challenges for e-business in the European Union.

Highlights

  • In recent years, the instantaneous growth of the internet and electronic devices have changed the way people shop

  • Online shopping has become a flux of people's consumption

  • The growth rate, challenges of online business, and opportunities vary from country to country

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Summary

Introduction

The instantaneous growth of the internet and electronic devices have changed the way people shop. Santhi and Kumar (2011) explained family challenges, social challenges, technological challenges and policy challenges to be associated with entrepreneurship in India These challenges are associated with online business entrepreneurship since the family tendency and social culture of developing countries are not supportive of entrepreneurship as well. Bappy (2018) recognized consumer trust issues as a challenge for online business in Bangladesh He included the rate using online shopping by demography, online traffic of different divisions of Bangladesh, increasing rate of using debit and credit card as a medium of payment. He marked these developments as an opportunity for online business in Bangladesh.

Challenges of e-business in South Asia
Challenges of e-business in the European Union
Findings
Conclusion
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