Identifying and Prioritizing the Contributory Factors to the Early Internationalization of International New Ventures in Halal Food Industry

Ali Davari,Nazanin Parvaneh,Mehran Rezvani

doi:10.5539/ibr.v10n6p189

Abstract

This study seeks to identify and prioritize the determining factors in the early internationalization of international new ventures in Halal food industry. In terms of nature and objective, this is an applied research employing quantitative methods. The process consists of two steps. First, the most important factors in the early internationalization of new ventures were identified through an inquiry into previous literature. Then, a questionnaire was devised and distributed among 80 managers and experts working in new Halal food ventures. Subsequently, the collected data were analyzed by PLS and SPSS software. Results indicate that factors such as the managerial characteristics, the company features, the network, the industry features, technology, company resources, country features, advertisement and the knowledge as well as Halal brands (form the participants’ perspective) have respectively contributed to the early internationalization of international new ventures in Halal food industry in Iran.

Highlights

Time was when international markets were monopolized by competing large corporations while the small and new ventures were operating on a mere local or regional scale
The statistical population of the study consists of chief officers and the experts spread across these 100 Halal food international new ventures and the sample size is equal to 80 based on the Cochran formula
The study set out to introduce the contributing factors to the early internationalization of international new ventures working in Iranian Halal food industry and prioritize the identified factors

Summary

Introduction

Time was when international markets were monopolized by competing large corporations while the small and new ventures were operating on a mere local or regional scale. Considering the highly competitive current circumstances, many new small and medium ventures focus on the development of international commercial activities as an important growth strategy. Despite numerous empirical studies on the identification of contributing factors to the internationalization of ventures, especially in developing countries, sufficient knowledge about the internationalization of small and new firms is still lacking (Hohenthal et al, 2003). Compensating this deficiency has been one of the principle motives behind selecting this research topic. Identif ying the contributing factors to the early internationalization of new ventures is the first step to help other ventures become international

Methods

Results

Conclusion