Abstract

AbstractVolunteering can enhance both help‐recipients’ and volunteers’ lives, so it is important to explore what motivates people to begin and continue volunteering. For instance, research underpinned by the social identity approach recognises that group‐related processes are consequential. Recent quantitative research within this tradition highlighted the potential importance of volunteering as a means of religious identity enactment, but no work has yet explored this idea qualitatively, which means that the richness and complexity of identity enactment as a motive for volunteering remains unexamined. Addressing this, we conducted interviews with volunteers (N = 26) within English religiously motivated voluntary organisations that are responding to an important real‐world issue: growing levels of food insecurity. Theoretically guided reflexive thematic analysis developed four themes showing that volunteering can facilitate enactment of different identities (i.e., religious, volunteer and human), thus illustrating the nuanced and complex nature of identity enactment through volunteering. Theoretical and practical implications are explored.

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