Abstract
Many nongovernmental organizations' (NGOs') instrumental collective action networks exist to produce tangible public goods. Moreover, these organizations' hyperlinks function to express collective identity. The extent to which both types of collective action are related is unknown. To examine this gap in the research, hyperlinks from 181 NGO websites were analyzed to determine if instrumental collective action offline is related to expressive collective action online. The results of this research suggest that NGO hyperlinks are an extension of offline instrumental collective action behavior. Several offline characteristics, including common social aims, financial ties, membership ties, collaborative ties, and media visibility, are related to hyperlinking. The results contribute to hyperlink scholarship by investigating the impact of offline instrumental collective action on online networks. Implications for the theory of collective action and information technology and society are drawn from the results.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.