Abstract

In recent years, urban trekking and geotourism have gained relevance in the tourism industry. This has been accompanied by an increasing use of digital tools and techniques for developing immersive touristic experiences. The HUSH project aim is to enhance and disseminate the scientific and naturalistic heritage of urban areas by means of a mobile application. The naturalistic and geological components with relevant scientific value are first identified and tagged as Points of Interest (POIs). Then, high quality multimedia contents are created for each of them. Using the HUSH app and implementing Augmented Reality techniques, users can explore these contents by framing the POIs with their device. They can decide which POIs they want to visit by using keyword-search, by selecting a predefined path or by means of ‘intelligent search’, which applies data mining techniques to users’ data. Moreover, they can propose the addition of new POIs by using the Scientific Reporter tool and rate POIs they visit.

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