Abstract
Informal use of anthroponymy is an integral part of the lexical resource of every language. The subject of this article is issues related to media onomastics (the review concerns terminology in internet forums). The aim of the article is the material exemplification of proper names, emphasising their formal features and ways of functioning on a specific communication plane. The task is to show certain tendencies and motivations in the field of creating virtual proper names in terms of their humorous value. In accordance with the adopted research perspective and the purpose of this article, when explaining the process of creating media onyms, reference was made to the mechanisms of name-forming derivation and the theory of humour, in particular the theory of incongruity. The specific communication channel creates new opportunities for language users and is an interesting research field for onomasts because, with the development of computer technology, the terminology began to go beyond the traditionally accepted standards.
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