Abstract
Howard Deering Johnson was an early pioneer in the American foodservice industry and is recognized for many innovations such as the successful use of franchising in the foodservice industry, super premium ice cream, turnpike restaurants, commissary food distribution and themed-restaurant concepts to name just a few. Additionally, his organization grew a considerable portfolio of motels along the way and it is the Howard Johnson Hotel brand that many people are familiar with today. However, his story represents all the best in the American entrepreneurial spirit that is manifested by hard work and strong core values.
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