Abstract
This is a case study series on Tales of Organizations. Organizations have history that is provides students of management insights that may be used in contemporary world. We all use Post-it Notes. We are so much accustomed to using them and think that the product is obvious. In any western country we can see messages are exchanged though post it notes stuck on refrigerators. They seem like such a logical and obvious product-something that can be stuck to anything and yet taken off without any damage or slight trace of it on the original, allowing corrections, comments, and notices. What is the story behind this innovation? how the process is initiated?
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