Abstract

The Egyptian Government published several digital services through their websites; however, the number of interactive users is very limited compared to the country's population and the expected users. This research is intended to figure out the user experience design challenges impact on the end-user to improve the efficiency of the GOV’s website, and this will help the government to improve the quality standard of the digital services before publishing the services to the Egyptian citizens. Through the collaboration between the three stakeholders (Government stockholders, The Implementing Companies, The End-users), we will develop hypothesis that will help the Gov to provide a successful product that meet the end-user expectation and improve the satisfaction level. in this research we will focus in phenomena of (Government website efficiency) figure the impact of the dependent variable (User acceptance) and its relation with the independent variables (User expectation, Software efficiency, Ease of use, and software efficiency) and the relationship with the mediating variable (remember flow). The primary data was collected through end-user Interviews that were conducted through the online questionnaire tool "surveymonkey" which resulted in the observation that " Customer acceptance is one of the major success roles in Government website efficiency".

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