Abstract
This research paper determines how, the South Korean soap opera influence sri lankan’s life style. In 2012, Sri lanka Rupavahini cooperation introduced Korean soap opera to the Sri lankan home audience. That selected opera is famous in Korean & worldwide audience. It contains the Korean culture, religion, myths & also the Korean society. In the beginning of this Korean drama series Sri lankan audience was not allowed to observe this opera. Because of the culture, such as language and the era were the reasons it. Sri Lankan audience watched this drama for the first time as a result of their habit of time schedule. To prepare research findings the methodologies used were interviews and questionnaires. In addition attending as a research partner in the sri lankan civil society. How simple television production can be used as s tool for effective social changes & win millions of hearts and minds in the region was researched. Most writers wrote about that series & published newspaper articles and books about the theme of this story. Sri Lankans imitate Korean drama characters by their clothes, culture, walk, religion etc. As a result of the addicted audience Sri lankan market too blindly focused in this process. They introduced hairclip, dresses, shoes, makeup items & accessories. Influences of this drama created a big market potential among the lankan civil society. Likewise tuition masters, businessmen followed using the picture of female characters for their publicity. The hidden truth behind it is that they used the ideology of this soap opera for establishing in the Sri lankan civil society. Korean soap opera had changed the Sri lankan life by the successful characters and ideology.
Highlights
There was a Korean soap opera, which was dubbed in Sri lanka called “Sujatha diyani or Changumi”, but it’s real global name is “Jewel in the palace” it became the most famous in Sri lanka
Sri lankan audience attracted by this live characters, soap operas and fictional stories, Following these mentioned items the Sri lankan audience followed suit
It’s characters It’s Ideology Dramatic episodes Social society influenced. This table presentenced what were the really made a social influence among the Sri lankan audience
Summary
There was a Korean soap opera, which was dubbed in Sri lanka called “Sujatha diyani or Changumi”, but it’s real global name is “Jewel in the palace” it became the most famous in Sri lanka. In the beginning of this soap opera Sri Lankans did not much demonstrate their dramatic theme, story and clothing styles. Sri lankan audience cared only about emphasizing on the telecasting prime time of “Oshin”. Sri lankan television viewers ended up watching soap opera. That tele-drama selected by Rupavahini Corporation became the newest Korean experience to the Sri lankan audience. Sri lanka settled with this type of tele -drama day by day. Sri lankan audience attracted by this live characters, soap operas and fictional stories, Following these mentioned items the Sri lankan audience followed suit
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