How Social Movement Actors Assess Social Change: An Exploration of the Consequences of Ukraine’s Local Maidan Protests

Abstract

Social movements aim to change society, but whether they actually cause change is difficult for researchers to assess. A social constructionist approach can add to the understanding of social movement outcomes by allowing the activists themselves to define these consequences. I demonstrate the utility of this approach with a qualitative study of the social movement actors who attempted to change their society through Euromaidan in Ukraine. The movement in Kyiv grew into a nation-wide contention in which local Maidan actors issued their own demands to authorities. The larger consequence was the resignation of the President and new elections, followed by a military conflict in the east of the country. To examine the outcomes of Maidans from the participants’ point of view, I used primary documents issued by protest assemblies in 2013-2014 to select four local communities as case studies and, in 2018, held 24 interviews with 33 Maidan activists, representatives of local authorities, and observers. My findings suggest that local Maidans resulted in a rotation of local elites, but also in shifts of the receptiveness of local authorities to public opinion. These changes, however, mostly did not spread, which is due to the military conflict that ensued immediately after Maidan.