Abstract
The worldwide impact of the COVID-19 outbreak was huge, and with the joint efforts of the whole country, the epidemic was basically controlled in China, but the outbreak gave us a long-lasting reflection. The outbreak has had a significant impact on our economic development and people’s lives. For SMEs with small market share and poor risk resistance, it is a difficult problem to deal with the outbreak, and the lack of crisis awareness and contingency plans of most SMEs makes the survival crisis of SMEs deepen greatly, so it is necessary to explore how SMEs can deal with the outbreak. Since there are different and unevenly distributed resources in China, emergency logistics in response to emergencies is particularly important. This paper examines how SMEs can achieve emergency logistics and human resource management to create value for customers in the context of emergencies from the perspective of service-dominant logic, in order to provide solutions for SMEs to escape from the dilemma of survival. The service-dominant logic focuses on the process of co-creation of value through continuous interaction between producers and consumers, and believes that value co-creation can be achieved through healthy and effective interaction between enterprises and customers. In this paper, we take COVID-19, a social hotspot, as the background to discuss how SMEs can do a good job in emergency logistics and human resource management for their own better development in the face of emergencies.
Highlights
COVID-19 has touched everyone’s heart since the major outbreak, a sudden crisis that has left our country facing huge losses in human and material resources and financial resources
This paper examines how Small and medium-sized enterprises (SMEs) can achieve emergency logistics and human resource management to create value for customers in the context of emergencies from the perspective of service-dominant logic, in order to provide solutions for SMEs to escape from the dilemma of survival
The specificity of emergency logistics is expressed in the word emergency, which may be of little use in most cases, but will play a powerful role once it encounters unexpected events, and can minimize the adverse effects brought by sudden events
Summary
COVID-19 has touched everyone’s heart since the major outbreak, a sudden crisis that has left our country facing huge losses in human and material resources and financial resources During this outbreak, many small and medium-sized enterprises faced an existential crisis because they did not view the crisis correctly and lacked crisis response strategies. This paper studies the emergency logistics and human resource management of small and medium-sized enterprises under unexpected events is both theoretical and practical significance. This paper hopes to explore how SMEs can realize emergency logistics and human resource management in the context of emergencies in order to create value for customers and achieve the development goals of SMEs from the perspective of service-dominant logic
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