Abstract
Generative artificial intelligence (GAI) is a technology based on algorithms, models, etc., that creates content such as text, audio, images, videos, and code. GAI is deeply integrated into journalism as tools, platforms and systems. However, GAI’s role in journalism dilutes the power of media professionals, changes traditional news production and poses ethical questions. This study attempts to systematically answer these ethical questions in specific journalistic practices from the perspectives of journalistic professionalism and epistemology. Building on the review of GAI’s development and application, this study identifies the responsibilities of news organizations, journalists and audiences, ensuring that they realize the potential of GAI while adhering to journalism professionalism and universal human values to avoid negative technological effects.
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