Hollywood in Revolt?

Abstract

For a couple months, in every subway station in New York City, emblazoned on the sides of buses and atop taxi cabs, was the White House on fire. Old Glory, reduced to bullet-ridden tatters, floated before it. Across the bottom the ad read, “Olympus Has Fallen.” (A good piece of film criticism would have been to cover up that text with a big “Coming Soon.”) Olympus Has Fallen made $100 million in the United States, which means something like 10 million people saw the movie. But how many millions just saw the poster?