Abstract

This paper explores the idea that just as genetic code characterizes life, development code characterizes society. The author draws a comparison between the mainstream or “Western” development code and the “new,” more holistic one, as evident in His Majesty King Bhumibol’s development plans. He then examines HM the King’s “Self Sufficiency Economy” and demonstrates how this new model of development can effectively and positively change the dynamics within the society.

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