Abstract
This symposium discusses the strategic implications of heterogeneity in exchange platforms. In particular, the panelists will present original work investigating the effects on performance of heterogeneity at both the platform and the users’ level (with a stronger focus on the supply side). The discussion that will follow, will uncover new research pathways for scholars and practitioners who are looking for ways to embrace the complexity present in platform environments, where there coexists a tension between the platform’s need to influence the behavior of its users, and the complementors’ need to pursue unique competitive strategies allowing them to differentiate from competitors in the same market space. Managing Strategic Bottlenecks in Digital Exchange Platforms Presenter: Carliss Baldwin; Harvard U. Automated Governance Mechanisms in Digital Labor Platforms Presenter: Bilgehan Uzunca; ESADE Business School / Ramon Llull U. Strategic Responses to Innovation Shocks: Evidence from the Video Game Industry Presenter: Hakan Ozalp; Vrije U. Amsterdam Platform’s Performance Consequences of Complementors Noncompliance with a New Law Presenter: Katia Meggiorin; NYU Stern School of Business
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