Abstract
This project indicates the importance of accurate information to be transmitted to the public and the problems related to lack of information about public bus transportation in Dikilitas neighbourhood, Istanbul via transmedia storytelling. IETT provides public transportation services in Istanbul. It uses several communication channels such as institution's website, smart phone application, information screens on the bus stations, and information screens inside the buses to convey the essential information about public transportation to the passengers. However, none of these tools are working properly and they fail to give accurate information to passengers. Dikilitas is located on a high hill in Besiktas and it is hard for residents - especially for the people with varying types of physical disabilities, elders, children and people with heavy belongings - to reach their desired destination in the area by walking. The purpose of this project is to evaluate the residents' attention to these problems and to enforce IETT to propose solutions to them. In this process, firstly, the erroneous information provided by IETT is gathered and IETT is informed about that information via e-mail and their call-centre. Secondly, opinions of the residents about these problems are monitored via participant observation and interviews. All of these conversations, observations and interview records are gathered on a blog(http://buotobusugordunuzmu.tumblr.com). This information is transferred into a pop-up book with my personal storyline. A leaflet is designed and hanged on the bus stations around the neighbourhood to attract the attention of the residents to the blog. Furthermore, a promotional video of the book is recorded and published on the blog. In conclusion, the residents started to get in touch with IETT via e-mails and call-centre to complain about the problems in public transportation services in Dikilitas. IETT declared that they accepted the problem and promised to provide a solution later in 2015.
Highlights
Transportation is a substantive right by law
Before IETT switched the timetables from summer to winter schedule, on weekdays, there were fourteen buses departing from Dikilitaş, which is the initial station and fourteen buses departing from Yenikapı, which is the last station
This time the reply came from a different department, which is Istanbul Metropolitan Municipality, Department of Press and Public Relations, Directorship of Public Relations
Summary
Transportation is a substantive right by law. It is Metropolitan Municipality’s duty to organize, apply and coordinate the public transportation schedule and circulation in urban area [1]. The main public transportation system of a city consists of several transportation networks. Istanbul is a megalopolis with a population of approximately 14,5 million people and approximately 3,5 million average passengers per day use public transportation [2]. In Istanbul Public transportation system consists of three kinds of sub systems, which are road transportation, rail transportation and sea transportation. Road transportation holds 85% share, rail transportation holds 13% share and sea transportation holds 2% share in total [3]
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