Abstract

Foreword Stefano Zamagni Preface Introduction. The ultimate value proposition 1. Modern happiness studies and 'individual subjective wellbeing': you only get what you measure 2. Happiness and income: how much happiness can money buy? 3. Choice, desire and pleasure: is happiness getting what you want or wanting what you get? 4. The biotechnology of happiness: not just a 'quick fix' 5. Working on happiness 6. Happiness, politics and religion: now and at the hour of our death 7. Aristotelian virtue ethics: the forgotten philosophical tradition on happiness Concluding chapter. Learning to be happy Index.

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