Abstract
Halal products (halal food) are more present in the world, while the halal certificate is a ticket to the world market of halal food products. Halal market participants could never make a big profit because of the philosophy of nutrition itself, which is not based on material gain, but on meeting religious requirements. Slightly higher product prices are justified by additional funds invested in marketing in order for the product to be recognized in the global market as halal. The subject of research is the halal food market, as well as the financial market, then the markets of fashion, media, pharmacy and cosmetics. The main goal of the research is to study the size and importance of individual halal markets. Because, world leaders in food production, but also smaller producers and companies with great potential for further growth and development are competing to appear on the halal market.
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