Halal Product Guarantee Law on Grab Food application services in Providing Protection to Consumers

Abstract

Objectives: The primary goal of this research is to scrutinize the efficacy of consumer protection mechanisms in ensuring the safety of halal products within digital platforms, specifically within the context of the Grab Food application service.
 
 Methods: To achieve the research objectives, a normative juridical research approach is employed. This method involves a comprehensive literature review of relevant laws and regulations, focusing on Halal Product Guarantees as outlined in Law Number 33 of 2014. Additionally, connections are explored with Law Number 8 of 1999 concerning Consumer Protection to provide a holistic legal perspective.
 
 Results: The research underscores the pivotal role played by Law Number 33 of 2014 in overseeing the adherence of business entities, including services like Grab Food, to the established halal product standards. Despite the dual nature of this law, necessitating sanctions and law enforcement, the study brings to light obstacles associated with the absence of a feature within the Grab Food application. This feature would enable merchant partners to affix halal labels to their products. The findings indicate that a deficiency in such features poses challenges to maintaining transparency in product information, potentially causing financial losses for business entities.
 
 Conclusion: In conclusion, the study highlights the necessity of enhancing features within digital applications, like Grab Food, to facilitate merchant partners in fulfilling their halal certification obligations. By addressing this gap, the business integrity can be upheld, ensuring compliance with halal standards, and meeting the expectations of consumers who prioritize halal considerations in their food choices. The research advocates for the development of additional application features as a crucial step in bolstering consumer confidence and streamlining compliance for businesses operating in the digital food and beverage sector.