Guilt-inducing interaction with others modulates subsequent attentional orienting via their gaze

Abstract

Gaze direction can trigger social attentional orientation, characterised by a speeded reaction time in detecting targets appearing in a gazed-at location compared with those appearing in other locations. This is called the ‘gaze-cueing effect’ (GCE). Here, we investigated whether a feeling of guilt established through prior interaction with a cueing face could modulate the gaze-cueing effect. Participants first completed a guilt-induction task using a modified dot-estimation paradigm to associate the feeling of guilt with a specific face, after which the face that had established the binding relationship was used as the stimulus in a gaze-cueing task. The results showed that guilt-directed faces and control faces induce equal magnitudes of gaze-cueing effect in 200 ms of stimulus onset asynchrony (SOA), while guilt-directed faces induce a smaller gaze-cueing effect than control faces in 700 ms SOA. These findings provide preliminary evidence that guilt may modulate social attention triggered by eye gaze at a later stage of processing but not in the earlier stages.