Abstract
Digital technology companies are increasingly listening to consumers and publicly moving towards more sustainable environmental practices and policies. However, many of these companies employ ‘greenwashing’ by promoting ethical standards while doing surface-level work that covers up a seething underbelly of unsustainable and dangerous practices and policies that help to further accelerate the climate crisis. This article will delineate corporate greenwashing practices among digital technology companies through two case studies: Amazon and Google. Ultimately, three policy interventions will be presented that may alleviate the negative impacts of greenwashing by digital technology companies. 
Highlights
In recent years, environmental concerns have come to the forefront of the Canadian consciousness, and individuals have become more attuned to their impact on the environment
Digital technology companies have a substantial impact on the environment, and similar to other ‘traditional’ extractive companies that are commonly associated with environmental degradation, digital technology companies work to hide their negative impacts from their customer base
We will introduce corporate greenwashing practices, describe how greenwashing tactics are implemented, and present three Canadian-based policy recommendations to limit the negative and misleading effects associated with greenwashing
Summary
Environmental concerns have come to the forefront of the Canadian consciousness, and individuals have become more attuned to their impact on the environment. Digital technology companies have a substantial impact on the environment, and similar to other ‘traditional’ extractive companies that are commonly associated with environmental degradation, digital technology companies work to hide their negative impacts from their customer base. In this scoping document, we will introduce corporate greenwashing practices, describe how greenwashing tactics are implemented, and present three Canadian-based policy recommendations to limit the negative and misleading effects associated with greenwashing. Greenwashing allows companies to appear socially aware to stakeholders while avoiding substantial changes to their business or revenue models
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