Abstract

The Malaysian residential property market is currently in a state of stagnation and overhang has become a serious concern. Discussions were held with property developers in the southern region of Peninsular Malaysia to elaborate the problems faced in operating in the industry as well as their causes. Several developers who were found to perform well under the slumping market. From the discussions, they were found to have taken innovative approaches to housing, offering houses based on eco-concepts, space optimisation, security through layout management, as well as structural features that appeal to the lifestyle needs of current homebuyers.

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