Abstract

Abstract This paper considers some of the ways in which Greek drama might be said to have been advertised and marketed, and also the processes by which its image, both directly and indirectly, has been developed, promoted, and preserved. Consideration is also given to the different types of audiences which have viewed Greek drama, both as a theatrical phenomenon, and also through the lens of pictorial images. In particular, an attempt is made to build up some kind of profile of fifth- and fourth-century audiences, seen as collections of individual spectators, rather than in terms of general concepts such as ‘Athenians’ or ‘male citizens’.

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