Abstract
This paper proposes a two-step approach for analysing the main determinants of multi-destination trip behaviour. It is based on a combination of graphical models and of a multinomial logistic regression model; the aim is to analyse direct and indirect effects of a wide set of tourist- and trip-related characteristics on multi-destination trip behaviour. Empirical data have been derived from a frontier survey of approximately 4000 incoming tourists in Sicily (Italy) at the end of their trip. Results suggest that multi-destination trips depend directly on the length of stay, the number of previous visits and motivation for the trip, and only indirectly on the interview month, travel party, organization of the trip, and country of origin. The role of other socio-demographic characteristics, such as age or gender is confirmed to be marginal or even irrelevant.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
