Abstract
This paper examines the federal government advertising strategy during the 1980 Quebec referendum. It is argued that during periods of political instability governments use persuasive advertising disguised as informational advertising.
Full Text 
Sign-in/Register to access full text options
Sign-in/Register to access full text options 
Published version (
Free)
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
