Abstract

ABSTRACT This study aims to develop, test, and validate a structural model to measure the relationship between tourism governance and the competitiveness of tourism destinations in Brazil. The research has exploratory and quantitative approaches. The study’s target population were public actors, private and civil society who work in the Brazilian tourism sector. The results revealed a reliable and valid structure for modeling tourism governance and competitiveness of tourism destinations in Brazil. The main practical implications are to identify the dimensions of the measurement of tourism governance and competitiveness of tourism destinations in Brazil; by enabling the organization of an analytical tool for measuring, evaluating, and monitoring the actions of decision-makers presenting which dimensions are most important for each construct in the Brazilian assessment.

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