Abstract

Created at the dawn of the social networking era, the International Museum of Women (IMOW) is an online museum that has consistently harnessed online technology in the service of its mission. Recognizing that online technology is evolving and ever changing, the museum must be flexible, adapting delivery of its content to the tools available at that moment. In this vein, IMOW's latest exhibition Young Women Speaking the Economy employs social media technology to reach into the far corners of the world, fulfilling its mission of social change and extending its community beyond where it has previously been.

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